Tag "dick wingate"

Elvis Costello 1977 U.S. Debut: The Inside Story

Dick Wingate, then a Product Manager with Columbia Records, shares his marketing plan on how the label set up My Aim Is True to radio, record stores and the public

Read More

The Marketing of Bruce Springsteen’s ‘Darkness On the Edge of Town’: The Inside Story

The Columbia Records product manager takes us behind the scenes of working with the star for the follow-up to Born To Run

Read More